Person reviewing investment statements at home, planning their financial future

Growing your wealth

Whatever you're building towards, a plan makes all the difference.

Are your savings and investments actually working for you?

Or are they just sitting there? Do you know what they’re costing, what risk you’re taking, and whether they’re set up as tax-efficiently as possible?

For most people, the honest answer is: not really. The gap between where your money is and where it could be is often more significant than people expect.

Growing your wealth isn’t about picking investments. It’s about having a plan.

Your goal might be a house deposit, school fees, a nest egg for the future, or simply the financial independence to have choices. Whatever it is, a plan reviewed regularly and built to adapt as your life changes will make more difference than any single investment decision.

Financial advisor discussing investment strategy with a client

How we help you grow your wealth

We start with where you are and where you want to be, then build an investment strategy that fits your life, your timeline, and your tax position.

Our approach

The backbone of our approach is creating your personalised cash flow model for every client. Using this we formulate a long-term investment strategy considering your aims and objectives to establish the minimum level of risk required (risk requirement) to achieve these as well as the maximum level of risk you should be invested in (capacity for loss).

This forms the basis of your recommended risk profile. We use this in conjunction with your goals and objectives to create the most tax-efficient recommendation to suit your bespoke requirements.

Cash flow planning

We start with cash flow planning. We map out where you are now, what you’re working towards, and model different paths to get there. That tells us what investment strategy fits your situation: your timeline, your attitude to risk, your tax position, and your other commitments.

Then we make specific, independent recommendations. We’re whole of market, not tied to any providers or panels, so we consider everything available and select what’s right for you.

How we can help
  • Cash flow modelling to understand what your wealth needs to do and by when
  • ISAs, General Investment Accounts, and tax-efficient wrappers
  • Pension planning and making the most of your annual allowance
  • Portfolio construction and ongoing management
  • Reviewing existing investments to check they still fit
  • Structuring your wealth to reduce unnecessary tax
What you get

Clients can get a cash flow planning report and a recommendation report, both explained in detail, in person, page by page. We run through scenarios together: what if you invested an extra £500 a month? Could you retire a year earlier? What would that mean in real terms?

For ongoing clients, we revisit everything annually, check you’re on track, use your allowances, and adjust the plan where needed.

Your capital is at risk. The value of your investment (and any income from them) can go down as well as up and you may not get back the full amount you invested.

Don't just take our word for it

Over 55 five-star Google reviews. Here's what our clients say.

"Mike and his team at Chameleon offer exceptional financial services. They have looked after my savings and investments since they were founded and I couldn’t be more delighted with the benefits that I’ve had from my investments. The whole team is friendly and their unique portal means and can keep check on things wherever I am in the world. If you need financial advise, look no further than this company."
Fiona Berry
"Recently had guidance from Adam Farnworth on best ways to maximise a work place pension and Stocks/Shares ISA advice. Everything is always very professional and thorough. Very much recommend anyone thinking of reaching out to Chameleon to do so"
Mark
"We’ve had a great experience with Mike and his team (Chris & Jacob) at Chameleon Financial Planning. They helped my wife and me get a much clearer understanding of our financial position, retirement plans, and pension outlook. The advice was personal, tailored, and friendly, with everything explained clearly and without unnecessary jargon. Any complex terms were broken down so we could easily understand them. Highly recommend their service."
Dave Coventry
"​I couldn't be happier with the service I've received from Chameleon Financial Planning. From my very first meeting, they took the time to truly understand my financial goals and concerns. They are professional, knowledgeable, and genuinely care about their clients' well-being. ​The advice they've given me has been clear and easy to understand. They've helped me navigate some complex decisions with confidence. ​I highly recommend Chameleon to anyone looking for expert, trustworthy, and friendly financial guidance. They've exceeded all my expectations."
Adrian May
"Mike helped us with our life insurance when we bought our home! He was great explaining everything and ensuring we had the correct level of cover for what we needed! Really appreciate how responsive the team are and how everything was explained clearly! Highly recommend to anyone who needs sound financial advice!"
Blanche-Freda Duffy
"Adam has been brilliant at helping me set up my private pension. Highly recommend the company for any help with your finances."
Jonny Harper
"Great experience with Chameleon Financial Planning Ltd. Adam was professional, honest, and very supportive. He gave clear advice with no pressure to sign up or pay fees, which I really appreciated. Highly recommend!"
Tracey Hunter-Isherwood
"Mike Lovell of Chameleon Financial Planning was recommended to our company to provide appropriate financial advice for our business and personal requirements. This has been proven to be a highly satisfactory arrangement for all concerned employees. Chameleon provide pension information in a comprehensive, clear and informative manner. We would definitely recommend Mike Lovell and his team for all financial and pension guidance."
Jeff Wilson

How we work with you

Here's exactly what working with us looks like.

Discovery

We meet to understand your situation, your current financial position, your goals, and your attitude to risk. We explain our services and how we charge. This stage is always at our expense.

 

Strategy

Once we have everything we need, we build your bespoke financial strategy. This includes a lifetime cash flow model of your estate to build give you a clear picture of your financial future, year by year.

 

Recommendations

We arrange a meeting to present our recommendations in detail. We treat every client as we would our own family, explaining everything in plain English.

 

Track

Once recommendations are in place, we set you up on your Personal Financial Portal (MyPFP) so you can see your financial picture at any time or provide you with your Personal Financial Folder (PFF).

 

Review

We meet regularly to review your plan, check you’re on track, and make adjustments as your life or circumstances change.

 

You'll work with one advisor, who knows where you're headed.

Your goals will change over time. A first home becomes school fees, school fees become a retirement fund, your plan needs to move with you, and your advisor needs to know the full picture to make that happen. With Chameleon, you work with the same advisor throughout, someone who knows what you’re building towards and keeps your plan pointed in the right direction as your life evolves.

Independent financial advisor reviewing an investment plan with a client at Chameleon Financial Planning's Thornton-Cleveleys office

Contact us

Get in touch

Whether you have a specific goal in mind or just want to understand your options, we're happy to have a conversation. Get in touch and we'll arrange a free, no-obligation Discovery meeting at a time that suits you.

Reach out to us:

  • Thornton-Cleveleys (Head Office)

  • Address

    Unit 5A Marsh Mill Village,
    Fleetwood Rd North,
    Thornton-Cleveleys,
    FY5 4JZ

  • Kendal

  • Address

    Murley Moss Business Park,
    Oxenholme Rd,
    Kendal
    LA9 7RL

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